The Sector and Brand Monitoring System gives updated detailed reports by brand and sector for all products and commodities traded between the Russian Federation and the rest of the world. Get the most detailed analysis possible on your complete range of internationally traded products.
Sector and Brand Monitoring System reports provide subscribers with up-to-date analysis by month or by quarter for up to 10 client-selected brands per sector and up to 10 sectors per macro-sector concerning products of international trade. Each macro-sector report gives a detailed account of key brands. Brands are ranked and tracked by weight and value for up to 2 years to show seasonality. A full account of all countries, regions, players and brand comparisons are included by brand, by sector and by macro sector.
Short Metodology
A detailed account of importer and exporter rankings within each brand and
sub-sector are provided in tabular and graphic presentations. Also, a detailed
account of logistical flows from country of origin, through trading country,
through the region of entry and into the destination region is provided for each
brand and sub sector.
Brands not being tracked are represented in a category called “other” so that
the client is always aware of the whole market pie. In an addendum to the sector
report, all sub sectors and brands that were not specifically tracked are
clearly identified as being part of the “other” sub sector and “other” brand
categories respectively. The macro sector report shows sub sector rankings and
shares and itself compared to all Russian trade. A typical report is 40-pages
long and contains 10 sub-sectors or less, and 10 key brands or less.
The Brand Monitoring System uses trade statistics and proprietary Sector and
Brand dictionaries collected over the past 8-years processed through the
BIReporter system in a multi-tasking environment with trained Direct INFO
analysts for the highest quality results and lowest operational cost.
Our system is unmatched by any competitor in the Russian market in terms of
quality, speed and cost. “Downstream” orders of a strategic nature are often
supported by our many other product offerings.
Resources Used:
Results for quick reports are developed from official statistics and processed by trained Analysts using proprietary Direct INFO software tools. For more information about information sources, see our Resource Matrix.
Sectors and Brands “World” or “Whole Pie” Overview
- Macroeconomic trends and shares for the period of analysis
- Sector shares, with year-on-year comparisons by sector
- Brand dominance shares, by sector
- Sector dominance through time, on a table and bar chart
- Logistical flow of macro sector from country of origin through ports to region of destination
Sector Analysis (for each sector separately, up to 10 sectors in a “World”)
- Price per weight by brand and supplier, ranked averages and flows through time
- Brand shares with year-on-year comparisons by brand
- Brand dominance through time, on a table and bar chart
- TNVeD codes by each brand within the sector
Brand Analysis (for each brand separately, up to 10 brands total)
- Logistical flow of a single brand from country of origin through ports to region of destination
- Trade matrix graphically representing exporter and importer links
- Importer-supplier rankings
- Supplier-importer rankings
- Transport type used up to the border
Final Report and Special Issues
The final report is provided in the form of a 300+ pages Report, which consist the following issues:
- Updates each month / quarter
- Up to 10 sectors per market
- Up to 10 client-selected brands per sector
- Brands tracked by weight / value / price indicators
- Time period is up to 2 years to show seasonality
- Graphs and charts are concise and comprehensive
The executive summary is supported by a number of individual studies on segments, key players, and whole market. Special issues include careful attention to indicators that support supply chain analysis, distribution policy, geographic structure of sales, analysis of upstream and downstream markets, market forces, ranking of players and segments within the markets. Also, special care must be given to both technical and qualitative definitions concerning product categories. Moderate client collaboration is required for best results.
Benefits to the Client include:
- Increased awareness of competitors brands performance
- Reduction of investment risks
- Avoid unprofitable actions
- Faster business development
Order your Sector and Brand Monitoring project today!
Over 300 Pages per Sector and Brand Report Average
Easy to Read, Presentation Ready Graphs and Charts
Many Customizable Features
Thousands of Brands, Hundreds of Market Segments Available
Subscribers may select from thousands of top brands from among hundreds of key import and export markets in the Russian Federation. We will be happy to show exactly what your brand or sector report will look like. Subscribers may obtain monthly, quarterly, bi-annual or annual reports. Discounts offered for multiple brands or sectors analyzed. Receive results in hard copy, electronic formats. Call a Direct INFO representative to see how the Sector and Brand Monitoring System can help your business in Russia today.
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